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PinkBananaBiz.com Articles
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The key to White Claw’s surging popularity: Marketing to a post-gender world
September 12, 2019
Unlike beer or wine, hard seltzer is an entire category born catering to millennials.
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An Ad Agency Is Opening the First HIV-Positive Restaurant in Toronto
November 10, 2017
Bensimon Byrne battles food-prep stigma with Casey House.
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Absolut Launches Limited Edition LGBT Bottle
July 12, 2017
Absolut has launched a new limited edition bottle. The new rainbow design is the third and consecutive bottle to support the LGBTQ community, with this year's interpretation of the flag at the center of a high-impact, media campaign.
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Heineken Light uses ‘gay’-sounding joke in new TV ad
September 05, 2016
A TV commercial running this summer for Heineken Light beer is raising some eyebrows as it features actor Neil Patrick Harris, an openly “gay” man, asking if he can “flip another man’s meat.”
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This Campbell's Soup Ad Featuring Gay Dads Will Melt Your Heart
October 06, 2015
Larry Sullivan, David Monahan and their adorable son, Cooper, are among the many real-life families featured in a new, heartfelt Campbell's Soup campaign. Dubbed "Made for Real, Real Life," the new effort touts Campbell's emphasis on producing "real food that matters for life's moments," Advertising Age reported.
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Doritos Releases Rainbow-Colored Chips to Celebrate LGBT Pride
September 17, 2015
On Thursday, Doritos announced a new limited-edition flavor, Doritos Rainbows chips, the “first Doritos product in history made up of multiple, rainbow-colored Doritos chips inspired by the Pride flag.”
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LGBT-owned businesses step out in Sonoma County
June 22, 2015
Juice Shack was recently named one of the top 25 LGBT-owned businesses in the Bay Area by the San Francisco Business Times, landing at No. 9 in the poll on the basis of the number of local employees. Two other Sonoma County businesses also ranked in the poll: Cowgirl Creamery/Tomales Bay Foods in Petaluma, at No. 5 with 100 employees, and the R3 Hotel in Guerneville, at No. 18 with 35 employees. T...
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'Steamy' 'Stunning' and 'Sexy': Media Praise Chobani Yogurt Commercial
June 17, 2015
What does yogurt have to do with gay sex? I don’t know but Chobani wants you to make the association. With the mania over all things LGBT in the media, advertisers have begun making more commercials portraying same-sex couples and families.
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'Jarry,' New Queer Publication, To Explore Intersection Of Food And Gay Culture
March 24, 2015
A new publication is in the works that will bring together two of our favorite things: food and gay culture.
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Big Gay Ice Cream on why it's expanding to Philadelphia
November 07, 2014
The men behind New York's Big Gay Ice Cream announced they would be opening up shop in Philadelphia earlier this year — an announcement that was actually made prematurely. But now Douglas Quint and Bryan Petroff say the store's opening is coming soon.
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Bianca Del Rio & Adore Delano Star In Starbucks' First LGBT Commercial
October 31, 2014
Bianca Del Rio and Adore Delano starred in Starbucks' first LGBT-centric ad, Coffee Frenemies. Don't try to get between Bianca and her skinny latte.
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Heineken Runs Instagram Campaign for Gay Pride Month
June 26, 2014
Heineken posted a series of photos on Instagram this morning that makes creative use of the photo-sharing app for a Gay Pride Month campaign.
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